Our technology

We are passionate
about what we do and our

technologies allow us to be
on the top of the market.

See below,
how we make our advertising
really effective.

When the visitor enters the website, we already know a lot about him:

What age group
does the visitor belong to

25% 15% 5% 65%
20-35 years
14-18 years
35-45 years
50 years

Their gender

Most frequent site categories
they visit


What kind of content
they are interested in:

news, business development,
tabloids or entertainment

The products that are most
frequently used or bought in
the Internet


Their search history

Other specific
online behavior patterns


Our system automatically analyzes all the data above and generates the ad feed according to the user’s specific interests.
It becomes available thanks to the careful selection of teasers which meet both publishers’
and advertisers’ requirements.

We offer advertising in Native format – it means the end user does not identify the widget as an ad due to its relevance to both their interests and the site’s content, the fact that allows to make on-site experience versatile and engaging. It also prevents scaring off visitors who have already had negative experience with inappropriate ads.

A correctly installed and set up PAYCLICK widget adapts organically to match content, which does not annoy and scare off visitors. A higher CTR (as compared to a regular banner ad) is achieved through extensive ads selection described above and advanced mobile optimization.

The more people click on ads on your page, the more likely they are to buy something or perform
other target actions on advertiser’s website. It is profitable for both advertisers and publishers, as your individual CPM/CPC rates will soar along with your income.

The webmaster´s main focus involves developing their own web site thus attracting and capturing every
visitor´s attention. Leave the rest to us! We will take care of implementing effective monetization
tools and delivering the income right to your personal account!